Assistant Director, Brand & Creative Strategy | 11 Month Contract

Position: Associate Director, Brand & Creative Strategist Location: Central Working Hours: Monday to Friday, Office Hours Contract Type: Full-Time, 1 Year Contract About the Role We are looking for a highly creative and strategic individual to take the lead in brand storytelling and narrative development for a public sector organisation involved in shaping Singapore’s infocomms, media, and technology landscape. As the Assistant Director / Senior Manager (Brand Storytelling) , you will craft compelling narratives and integrated campaigns that build awareness, drive engagement, and resonate across diverse audiences and platforms. This is a unique opportunity to drive high-impact communications that support national-level tech and media initiatives. Key Responsibilities Lead the development of thematic brand narratives that unify key messages from across business units Craft engaging stories that resonate with both B2B and B2C audiences, making complex topics accessible and inspiring Translate brand stories into integrated campaign ideas and content strategies across platforms (digital, social, web, events, etc.) Collaborate with third-party agencies (creative, research, media) to develop impactful and data-informed campaign plans Shape content and narratives across owned channels (e.g., website, social media) to maintain a consistent and powerful brand voice Work closely with a creative partner to bring campaigns and activations to life Present strategies and campaign ideas effectively to internal stakeholders and senior leadership Requirements At least 8–10 years of experience in the creative industry, creative agencies , or in-house brand/communications roles Proven ability to engage and manage senior stakeholders Strong understanding of brand building, audience insights , and communications planning Skilled in connecting research and data with storytelling to inform messaging and content Familiar with media consumption patterns across B2B and B2C segments Strategic thinker who understands brand values and potential risk points Broad knowledge of infocomm, digital, or technology trends Comfortable managing multiple projects simultaneously under tight timelines Preferred Skills Strong creative thinking and the ability to balance creative intuition with strategic reasoning Excellent presentation skills , including experience presenting to senior audiences Familiarity with campaign production processes and storytelling across multimedia platforms High energy, adaptable, and thrives in a fast-paced environment Experience in multi-touchpoint marketing and channel strengths/weaknesses is a plus Why Join Be part of an impactful organisation that shapes Singapore’s digital and media future Lead branding initiatives with national reach Collaborate with passionate, purpose-driven teams and stakeholders Opportunity to influence how stories in tech, media, and innovation are told Kindly email your resume to: ilyas.azhari@tg-hr.com We regret to inform that only shortlisted candidates will be notified. J-18808-Ljbffr

Location: Singapore, SG

Posted Date: 6/17/2025